The Urban Archeologist: Don't Toss Your Cookies!

An Ad quiz worth taking

Does this look right to you?
Does this look right to you?

What is America’s favorite cookie? Is it Chips Ahoy! Is it Oreo? Maybe it doesn’t come from a store maybe being America's favorite cookie means a little bit more. Can anyone argue against homemade cookies being the best without a serious fight?

The question is - Do we need a favorite cookie? Is this really important? Eathquakes, Crimea, lost jetliner and we’re supposed to be concerned that our favorite cookie is or isn’t #1? We know that advertisers would have you think differently, especially advertisers of the mid 20th century.

Take a look at the ad above, the joy I get from looking at these ads comes from the perspective of the passage of time. The brands that are gone, and even some that are still around looking just a little trite and awkward.

What I want you to see in the Hydrox ad is what I consider to be a glaring error. Can you spot it, or does everything seem fine? If you want the answer, click here to see it, and a little Hydrox history as well.

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